New Research Published on Making Leicester a Bollywood Capital
Research carried out at the University of
Leicester into making Leicester the Indian film and television capital of Europe
has been presented to key figures from the media, business, public and
Jaideep Mukherjee, a mass communications
tutor, presented his findings at a forum that included presentations by
representatives of emda, MATV, em Media well as an Indian film maker.
Members from the University, including Dina
Iordinova of the History of Art Department, and Ather Mirza of the Press Office
attended the launch at the De Montfort Hall. It featured clips of a film that
had been shot at the University.
The study found:
Research also shows specific benefits
arising across the main economic and cultural sectors of the region- travel and
tourism, further and higher education, business growth, public policy, business
support, private sector and culture.
The project is supported by em media, emda,
MATV and Leicester City Council.
The full research findings follow:
This document has been approved by the head of department or section.